Google is significantly broadening access to its AI Mode, an experimental enhancement within Search designed to handle complex, multi-part queries and enable deeper exploration through follow-up interactions. Initially launched in March as Google’s response to services such as Perplexity AI and OpenAI’s ChatGPT Search, the feature is now available without a waitlist to all U.S. users aged 18 and older who register with Labs, Google’s experimental testing environment.
Additionally, the company is trialing a more prominent integration of the AI Mode into ordinary search functions, testing an AI-specific tab directly within Google Search visible initially to a select subset of U.S. users.
Alongside greater availability, Google has also rolled out expanded functionalities. AI Mode will now serve as a richer resource for detailed exploration of places and products. For example, users searching for restaurants or shops will see visual cards granting immediate access to ratings, reviews, operating hours, images, real-time crowd updates, and easy contact options. Product searches likewise deliver real-time information on pricing, ongoing promotions, local inventory, and detailed shipping specifics.
As an illustrative case, individuals interested in boutique goods such as vintage mid-century modern furniture can directly access a list of recommended nearby stores through AI Mode, along with comprehensive business details and directions. Similarly, planners preparing for a camping trip could specify intricate criteria—such as lightweight folding chairs under $100 that fit easily into backpacks—and quickly find suitable product options alongside direct retailer links and detailed specifications.
Furthermore, Google now allows users to conveniently resume previous AI-driven searches. On the desktop version of AI Mode, users can retrieve earlier search interactions and seamlessly extend their inquiries using the newly integrated left-hand navigation panel. This feature is intended to ease long-term research processes or involved tasks that span multiple sessions.