Dating app Bumble announced on Wednesday it will be cutting approximately 30% of its workforce, resulting in around 240 job losses. According to an official securities filing, these layoffs form part of a broader effort to restructure the company’s operations toward optimally supporting key strategic initiatives.
Through these staff reductions, Bumble anticipates generating approximately $40 million in annual savings. The company intends to reinvest most of these funds into additional development in its technology and product divisions. However, in the immediate term, it expects to incur one-time costs between $13 million and $18 million, largely related to employee severance packages, benefits and other associated charges. These expenses are projected for the third and fourth quarters of 2025.
Following the announcement, Bumble’s share price saw a notable boost, rising nearly 20% on the news of the restructuring and increased revenue expectations.
Alongside its restructuring disclosure, Bumble raised its second-quarter revenue forecast, estimating results to be between $244 million and $249 million. This new guidance is up from its previously projected range of $235 million to $243 million.
This recent round of layoffs marks Bumble’s second major workforce reduction within less than 18 months. In January 2024, the company similarly reduced its workforce by about 30%, affecting roughly 350 employees amid ongoing economic pressures.
Earlier this year, Bumble founder Whitney Wolfe Herd returned to the CEO role in March, taking back leadership after previously stepping down in late 2023. Herd commented publicly in recent interviews that the decision to reclaim her former position coincided directly with what she saw as the company’s declining performance, expressing a strong personal commitment to reviving Bumble’s growth trajectory.
The layoffs reflect a broader challenge currently facing the online dating sector. Competitor Match, owner of Tinder and Hinge, recently experienced similar difficulties attracting younger users, leading it to reduce staff by 13% in May in an effort to cut costs and streamline operations.
